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Why not anticipate a little and create hype before you introduce your products and make them available for sale? If you are looking for one such feature to add to your WooCommerce site, adding a WooCommerce coming soon product badge will do the trick.
For businesses selling through the WooCommerce platform, the types of products and services may vary. Expandability of your product catalog is one of the impactful ways to grow your online business. But you must not add new products and editions traditionally; instead, go with an approach that has the potential to create hype, exclusivity, and scarcity for your products for improved sales.
In this blog, we will learn about what a coming soon product page is and why you must have one for your WooCommerce products.
What Is A Coming Soon Product Page?
A coming soon product page for WooCommerce is the one where you add a badge or a countdown timer for your upcoming products. The major purpose of adding these badges and timers to your products is to create hype and engagement in your potential customers. If you want to make your customers curious about your upcoming products, then a WooCommerce coming soon product plugin can work well for you. But you must make sure that the plugin offers multiple perks with several features.
Features to look for in Coming Soon Product WooCommerce page:
- Shows the coming soon badge
- Must display a countdown timer
- Must have basic product details
- Hidden price for coming soon products
- Allows the users to get notifications
Do Coming Soon Products in WooCommerce Create Buzz?
The simplest answer to this question is yes. Besides all the other reasons for adding a coming soon WooCommerce product badge and a countdown timer, creating a buzz is one of the main reasons. If you want your products to stand out and be the talk of the town, then enabling the coming soon mode is the solution.
This is how coming soon products create a buzz:
- Create a FOMO (Fear Of Missing Out)
- Increases audience engagement
- Pre-launch hype
- Sharing a glimpse of the product
- Embedding curiosity in customers
These are some of the ways a WooCommerce Coming Soon Product can create buzz and hype in your target audience and your existing customers.
Top 7 Reasons To Add Coming Soon Product To WooCommerce
You must wonder why to add one such feature to your WooCommerec products and why not introduce them right away. It is because of the sales and growth opportunities these features can bring to your upcoming products.
The top reasons for adding your product preview with a coming soon badge are:
Product Anticipation
Creating hype for your upcoming products is one of the best ways to increase pre-launch sales. By adding a coming soon badge and a countdown timer to your WooCommerce site, you succeed in creating hype. A well-anticipated product is more likely to be sold quickly than expected because you make such products desired.
Grow Leads
By enabling the coming soon product mode for your yet-to-launch products, you can generate more leads and grow your email list. By offering your store visitors to get updates through their email or their WhatsApp, you pave the path for future marketing campaigns. Besides future marketing purposes, you can also use the gathered details to notify interested buyers about the product on time to make sure they are never too late to make a purchase.
Increase Engagements
Creating hype and anticipating a product for which you have shared very few details makes your customers curious. The more curious they are, the more they will try to explore the products on your website. With timely notifications and updates about your upcoming products, you are keeping your targets engaged. Higher engagements are key for any online store to boost sales and profit.
Offer Product Exclusivity
With this feature on your WooCommerce product pages, you can boost the exclusivity of your products. If you have a subscription form to send notifications for the availability of these coming soon products, you can offer exclusive discounts and offers for subscribing to them on a priority basis. With such offers, you can successfully keep interested buyers engaged and create opportunities for better sales.
Identify Product Demand
Knowing whether your upcoming products have market potential or not is crucial to know. There is only one way to know this buzz without sharing a lot about the product, and that is through this coming soon product mode. With this mode enabled, you get to know how many subscriptions you have received for these products and what number of people are interested in buying them.
Create a Sense Of Urgency
By displaying a coming soon badge and a countdown timer, you are creating a sense of urgency and curiosity as well in your store visitors. Your loyal customers may not want to miss out on what’s new you have for them. The customers may feel that the products are exclusive and have a limited edition, which builds their interest in your upcoming items. If you are looking for something to keep your customers hooked, then this is the best way to do so.
Wrapping Up!
By keeping all the opportunities these features can offer for your WooCommerce product pages, we can say that you must add them to your site as well. To make your job easier, you can do the job with a coming soon product plugin for WooCommerce. Opting for a plugin is the safest and easiest way to bag in all the benefits that come after adding this product badge.